THE MODERN MINT BLOG

Apr08

Advertising Opportunity at the Chelsea Fringe 2015

Advertising Opportunities with Modern Mint at the Chelsea Fringe

‘Contemporary Green: How Do We Cultivate Our Garden?’

We are curating a free to download, free to share, free to print e-book of 100 word manifestos co-authored by garden writers and enthusiasts, answering the question – how do we cultivate our garden?

The e-book will be available to download from the first day of the Chelsea Fringe 2015. It will remain on the Modern Mint website following the end of the Festival.

See us on the Chelsea Fringe website.

Advertising Opportunities

We are offering you the chance to get involved with this project by advertising your product and company in the book. There will be 20 spaces available, meaning one advert per each page of the document, in the footer area. The size of each advert is as follows:

Aspct ratio 360 X 75h @ 300dpi.

Cost to you:

£120 per advert.

We can also design the advert for you in-house. Cost for this service is £250 plus VAT.

(We do reserve the right to refuse you if we think what you advertise doesn’t fit within the book. Speak to us first if you’re unsure, but this would be a fantastic opportunity for companies with garden or home related products, anything handmade or artisanal, or items with a focus on sustainability…)

What charities does your money support?

  • 50% of the money raised through advertising will go to other organisations, split as below:
  • 10% will go to the Chelsea Fringe Festival organisers.
  • 40% will go to The Rare Breeds Survival Trust as a donation.
  • The remaining 50% goes towards costs for putting the book together, photos and web hosting. Any money left over after costs of producing the book will also go to the Rare Breeds Survival Trust.

Who will see your advert?

Our e-book has already gained media coverage in the Daily Express, and will also be seen in Gardens Illustrated and the Garden Design Journal soon. We are receiving more requests for information from other media outlets and are of course backed by the Chelsea Fringe, which has many links with national newpapers and printed media.

IMPORTANTLY – The book itself is designed to spread – people are encouraged to share it, talk about it, like it, tweet it and argue over it – all helping your idea to funnel out into the world.

About Us

Modern Mint –an online shop, blog and garden design firm based in Essex.

Modern Mint started in 2014 and took part in the second Chelsea Fringe – “You Should Have Seen It Last Week”

We are designing a number of gardens around Essex and London, have an online shop featuring artisan products and an active blog and twitter following. The website traffic is growing month on month and reports show over 360 users to the site just last week. We advertise locally in print as well as contributing articles to the Chelmsford City Times, have an advert on ‘Thinking Gardens’ and will be seen talking and selling our products at a number of markets and garden shows this spring and summer, including the National Garden Show in Essex.

Rest assured we will do all we can to support your business if you can help us to raise money for a great cause – the Rare Breeds Survival Trust!

How To Contact Us About Advertising:

Simply email info@modernmint.co.uk and let us know of your interest by midnight on Friday May 1st, and we will get back to you. Concessional rates are available for registered charities and CIC’s.

Thank you, hope to hear from you soon,

Darren Lerigo Director, Modern Mint Ltd

 

Mar19

Wasting Water

Well worth a read in the BBC today – a note on how wasting water in the UK “as socially unacceptable as blowing smoke in the face of a baby.” Read the report here. I have written a talk about how we use water in the  garden. It was written when I moved from Hampshire to Essex and found out for myself just how dry this area of the UK is. It completely changed the way I garden. The lack of such a precious resource as water made me question what we can do to save it, store it and …

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Mar14

The Foie Gras That Tastes Like Nature

Ethical Foie Gras? Is That A Real Thing?   Foie gras – can it be ‘grown’ ethically? The video showing how this farmer works suggests it can… We first read about this in a book called The Third Plate by Dan Barber. I loved it and I love how Eduardo the farmer, who farms on the Dehesa in Spain, has a ‘take half leave half rule’. When talking about how the geese eat his olives… “They’re always quite fair. If you make sure the geese are relaxed and happy, you’ll be rewarded with the gift of fatty livers. That is God’s …

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Mar04

Hardy Orchids Via James Wong

Hardy orchids – here is a subject I would love to know more about – so lo and behold, James Wong has written about it in the Guardian! Read the article about hardy orchids here. I love having orchids in the house, just your usual run of the mill buy them in any shop orchids, but it is a pleasure to read about the plants that will grow outside and cope with this weather. (This insane weather! From the hottest days of February on record to Storm Freya, all within a week. Weather is always such a factor in gardening, but …

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