THE MODERN MINT BLOG

Aug31

Corporate Gifts

Yew pot tamper

This Blog Is About Corporate Gifts

Corporate gifts – sounds boring, doesn’t it?

We searched the internet for examples of the kind of gift you can give. Twenty minutes later, we realised that outside of (incredibly lovely) bars of chocolate there is very little else on offer to send to a business or employee as a gift. Honestly, we saw some tragic ideas….

The Worst Corporate Gifts We Saw

Included those old-fashioned ‘balls on a string that knock together’ executive toys, clocks that told you the time in Paris, New York and Hong Kong (money never sleeps!), hip flask (for the executive who needs a mid-morning nip) and a category that kept popping up called ‘desk items’…

‘Desk items’ included being able to purchase a shiny, enamelled tape dispenser for ‘as low as £35.’ As low as £35! For a tape dispenser! You can get an heirloom, guaranteed for 25 years amazing copper trowel from us for less than that! Know where we would spend our money…

Rant over. Sorry about that.

What Is A Corporate Gift?

Being a total garden lover who has spent probably less than one year in an office environment, this concept is not one I had come across before. Googling the term here is what it said:

“Corporate gifts are an important tool in the marketing communication mix.”

Boom! So now we are all wiser. But what if we lose the word corporate and just ask – what is a gift?

Google says:

“A thing given willingly to someone without payment; a present.”

Now that sounds much more fun to be involved with, doesn’t it?

To us, the word ‘gift’ says something thoughtful and generous is about to happen. Thoughtful and generous are always important in the ‘communication mix’ – whether that communication is inspired through business or not.

What do Modern Mint plan to do about corporate gifts then? Not bother? Oh no…

Modern Mint Corporate Gifts

We have decided our gifts must fit the following criteria:

Be unusual. This means it should be something you probably wouldn’t buy for yourself, but that you would certainly love to receive.

Be well-made and useful. This means it earns its place in the life of the receiver and doesn’t just get thrown away, or left to get dusty in a cupboard somewhere.

It is a simple list, isn’t it?

Why These Criteria for Corporate Gifts?

The main reason is this – if this gift, this proper gift, given willingly (and without payment) is enjoyed by the person receiving it, and is so different and beautiful to something they would normally buy for themselves, then they will remark about it.

If someone is making remarks about your business (is your business ‘Remark-Able?’) then you are receiving the best type of marketing – word of mouth. The most sought after part of the ‘marketing communication mix’ you could ever hope for.

So yes, by willingly giving a gift, you can grow your business.

If You Agree With Us About Corporate Gifts…

Email Modern Mint at shop@modernmint.co.uk with your requirements – budget per person, occasion, when you need it, does it need to be branded etc etc…

And we will get back to you to discuss what we can do as a corporate gift package for you.

Say hello to Modern Mint now. It’ll be great to hear from you!

Apr27

Beekeepers – Quick Notes On Plants For Bees

tulips for bees

Fine news for beekeepers today – a total ban on bee-harming pesticides has been announced! To celebrate, here is a list of plants we recommend as being brilliant for the bees: Helenium Sedum Echium vulgare Marjoram or Oregano Eupatorium (common name? Joe Pye-Weed. But don’t let that put you off!) Borage Nepeta Veronicastrum Teucrium Bonus plants for shady spots? Try hellebore, lamium and pulmonaria. Looking for a shrub to plant near your apiary? Phillyrea ought to do it. Although it is difficult to get hold of…. we are working on making it more available though, so check back with Modern …

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Apr20

Thoughts On Modern Mint, April 2018

Hey Modern Minters, we have been busy already this year – so busy! Here is some of the topiary work we love doing so much…. A post shared by ModernMint (@modernmintshop) on Apr 5, 2018 at 9:48am PDT Whilst evenings (and some afternoons!) have been spent travelling the country giving garden talks to clubs, horticultural societies, WI’s and U3A’s. This is all fabulous fun but it has meant: We have not been consistent with our mailing list I have not finished the book ‘Helping The Honeybee’ I was due to get to the publisher by the end of February There …

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Mar30

Helping The Honeybee, Southend On Sea Beekeepers

Helping the honeybee

This week I gave a talk – Helping The Honeybee – to the lovely beekeeping group at Southend on Sea. Here are some notes for those who didn’t have a chance to write down some of the ideas we spoke about and shared…. The Top Plants For Bees Helenium Sedum Echium Marjoram (which you will find in your seedballs) Oregano Eupatorium, also known as Joe Pye-Weed Borage Nepeta Veronicaastrum Teucrium Phillyrea If you want a hedge for around your apiary, you will not go too far wrong with planting the amazing, tough as old boots, Phillyrea. Read plenty more about …

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